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Core points of Gamers

Is the Disney+ MCU Cutting Into Marvel Studios’ Box Office?


Black Panther: Wakanda Forever crushing the box office competition came as no surprise. However, it experienced the drop rate now typical of post-pandemic Marvel Studios movies. Is the gross for these Marvel Studios movies also affected by how Disney+ has changed the way fans interact with these stories?


wakandan foreverThe second weekend of continued to dominate the box office, but earned 60 percent less compared to the debut. This happened to every Marvel Cinematic Universe movie in the last two years. First Black Panther the film also fell, but only by 40 percent. Also, the November release window is increasingly favorable to comic book fare, with jester at the apex. Nonetheless, global box office totals are still nowhere near the record levels of 2018 or 2019. The MCU draws fans in, it just doesn’t keep them coming back like it used to. Maybe they’re at home watching Disney+. The rapid shift of these movies from theaters to Disney+ makes the wait to see wakandan forever again a little more bearable.

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New Marvel Studios Releases Are Less “Special” Than They Used to Be

Even with its incredibly fast production pace, Marvel Studios released at most three movies per calendar year. In 2017, 2018, and 2019, the studio released three titles per year. All of those releases came within six months of the previous one, sometimes less. The only exception was the seven months between Ant-Man and the Wasp Y captain marvel. The premieres on the big screen have returned to that level of frequency. However, now there are also Disney + projects. There are the Marvel Studios specials, shorter feature films. And TV series are cinematic quality and at least twice the amount of storytelling that fans get in movies.

Shows aside, one of the reasons people watch MCU movies over and over again is to check out Easter eggs and quiz theories. However, fans can go see the movies, and to really dig into them, they can wait two months until they appear on the streamer. Not only that, they can also pause and rewind to their hearts content. instead of going to see Black Panther: Wakanda Forever 10 times in theaters, fans will go multiple times, and then wait a few weeks until it opens on Disney+.

Disney+ is also the first place to collect all the MCU movies and shows in one place. Even adjacent canon like Netflix shows, agent carter Y shield agents. they’re “up there” alongside the big screen Avengers. Stories old and new make Disney+ feel more like the front row at Marvel Studios than a movie theater.

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Marvel Studios movies are an ultimate community movie experience

Heroes appear through portals to help Captain America in Avengers: Endgame

As much as acclaimed directors like Martin Scorsese, Steven Spielberg, and Quentin Tarantino criticize Marvel Studios’ offerings, they are prime examples of the importance of theater. Iconic moments like the “Portales” scene in End of the game or the introduction of the Spider-Men in no way home they are best shared with a crowd. People cheer, cry and shout at the screen, sharing these emotions with a room full of strangers. Until the launch of Disney+, this was the main way viewers interacted with the MCU.

Thanks to Disney+ and its relentless schedule, the MCU became more of a “home thing.” As production ramped up after the initial COVID-19 lockdown, Marvel Studios released ten original projects directly to streamer, not counting the Marvel Studios: Assembled making-of feature films. Instead, wakandan forever It is the seventh big screen premiere. First, black widow, was also released to the streamer at the same time as theaters. It is clear that Disney + is the main focus of attention of Marvel Studios. That may be translating to a less strong box office than you expect.

Marvel Studios and Lucasfilm have made the streamer a resounding success for Disney. However, Disney+ as the home of the MCU may have changed the way fans interact with the universe. Even if that’s true, Marvel is still the biggest collective box office game in town.

Black Panther: Wakanda Forever is currently in theaters and expected on Disney+ in early 2023.



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